In recent decades, it’s China that has pushed hard and sold its mass-produced goods around the world. 

But now one of the biggest online shopping websites is giving British businesses access to sell to its 800million-strong Chinese consumer market.

Alibaba Group’s Tmall Global claims there is a strong demand for British products in China and has announced the UK and Ireland edition of the ‘Go Global 11.11 Pitch Fest’ – a virtual event in which business founders get to pitch their products to a judging panel, Dragon’s Den style. 

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