It’s a busy time for deal hunters. Amazon Prime Day was barely a month ago, and now retailers are gearing up for Black Friday and Cyber Monday with early sales springing up across the virtual storefronts.
However, there’s one more sales day this November has been imported from China rather than our American cousins – Singles’ Day.
While the anti-Valentine’s Day celebration has only slowly been gaining traction here in the UK, Singles’ Day has become the biggest shopping day in the world – Chinese tech giant Alibaba made $38.4 billion from Singles’ Day alone in 2019.
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