Singles Day 2019 is a $38.4 Billion Home Run
Alibaba’s 2019 Singles Day saw an eye-popping $38.4 Billion in sales during a 24-hour period. That eclipses last year’s record of $30.8 Billion. How hot did this sales event start off? How about $1 Billion in sales in first 68 seconds, $10 Billion in sales in first 30 minutes, and $13 Billion in sales in the first hour. For perspective, it took less than 1/2 hour for Singles Day sales to surpass Amazon’s Prime Day 2019 sales total of $7.16 Billion.
This success is an indicator of positive economic health and high-levels of consumer confidence,…
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